Consultation

Removal and suppression of unwanted information

First we remove what can lawfully be removed: inaccurate, outdated or unlawful content. The rest we push off the first page with truthful sources, so the negative content no longer shows up in search results or AI answers.

removal + suppressionassessment before we startno black-hat methods

NDA before any details. We reply within one business day.

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Cover: an article in search results dissolving into particles

Why it matters now

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A lawyer preparing a removal request: documents, links, legal grounds

Negative content rarely disappears on its own. Forums, court-record aggregators, anonymous channels and copies of articles stay on the first page for years, because there is little else about you.

“Removing everything” is impossible, and those who promise it usually risk the Streisand effect. What works is targeted legal removal where there are grounds, and suppression where there are none.

Before we start, we tell you what can be removed, what can be suppressed and how long it will take. If the task cannot be done lawfully, we say so at the first meeting.

Often needed togetherDigital profile buildingNegative content can only be suppressed with accurate sources. That is what we create.

When you need it

If you recognise your situation, the check is either under way or about to start.

An old dispute at the top

A conflict with a partner or a dismissal from five years ago is still on the first page.

Court-record aggregators

Automated extracts without context: the case is closed, but in search it looks ongoing.

Anonymous publications

Channels and throwaway sites with inaccurate claims that copy one another.

Exposed personal data

Addresses, phone numbers and documents on lookup sites and in data leaks.

Review attacks

A wave of near-identical reviews about a company or its head in a short space of time.

Negative content in AI answers

An AI model retells an old article as the main fact about you.

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An outdated article on an aggregator sitting at the top of search results
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Forum and anonymous sources in the search results for a name

What the work includes

The final scope is fixed in the contract after the audit. This is what a project usually covers.

  • Negative content mapEvery unwanted source in the top 20, rated for risk and removability.
  • Legal assessmentGrounds for removal: inaccuracy, Article 152 of the Russian Civil Code, personal data, the right to be forgotten.
  • Pre-trial requestsRequests to site owners, hosting providers and search engines.
  • De-indexingRemoving outdated information from search where the law allows.
  • SuppressionTruthful sources that rank above the unwanted ones.
  • Recurrence controlWe make sure removed content does not return as copies and mirrors.

How we work

At every stage you see the result and receive a document.

01

Negative content audit

We find every unwanted source, copy and mirror.

5 working days
02

Legal assessment

We establish what can be removed, what can be suppressed and what needs explaining.

alongside the audit
03

Removal

Requests, de-indexing and, where needed, work with lawyers.

2–8 weeks
04

Suppression

We create and promote sources that rank above the negative content.

2–6 months
05

Monitoring

We watch for returning copies and new publications.

as contracted
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Diagram: legal assessment → removal → de-indexing → suppression

Checkpoints

We report on what has changed, not on how many pieces were published. Specific targets are fixed in the contract.

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Search results before and after: red cells moving off to the second page
  • Unwanted sources drop out of the top 10 for key queries
  • What can be removed is removed, not hidden
  • AI models stop quoting outdated information
  • A plan is in place in case of a repeat attack
To keep the resultReputation in AI answersA removed article can live on in AI answers. We check that too.

Frequently asked questions

Can’t find yours? Ask it in your request and we will answer personally.

Related service24/7 mention monitoringWe track republications and copies of removed material within the first hours.
Can an article be removed completely?

Sometimes: if the information is inaccurate, unlawful or contains outdated personal data. But copies, archives and retellings cannot all be removed at once. That is why we almost always combine removal with suppression.

What is the Streisand effect and how do you avoid it?

It is when an attempt to hide information draws more attention to it. We do not threaten publications or start public battles: we work through legal procedures and quiet suppression.

How much does it cost to remove one link?

The price depends on the grounds, not the link: removal based on personal data and removal by court order are very different tasks. We quote an exact price after the audit.

Do you guarantee results?

We guarantee transparency: before we start, you know what can be removed, what cannot and how long it will take. “Guaranteed removal of everything” is a sign of fraud.

Will we need to go to court?

Usually not: most cases are resolved before trial. If court is needed, we bring in partner lawyers and discuss the risk of publicity in advance.

What if the negative content is true?

Then we do not hide the facts; we help add context: your position, the timeline, the outcome. We will not remove the truth, but we can build a complete picture around it.

Tell us about your situation. We reply within one business day.

The first meeting is free and carries no obligation. We sign an NDA before you share any details.

TELEGRAM  @estena
E-MAIL    hello@estena.agency
OFFICES   Moscow · Tbilisi · Dubai

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