Building a personal digital profile
We shape what a bank, a partner, an investor or an AI model finds about you: the first page of Yandex and Google for your name, English-language search results, and the sources AI assistants rely on.
IMG 0121:9Why it matters now
IMG 024:3People with a business reputation are read about before they are met. A bank’s compliance team, an investor’s lawyer, a board and a journalist all start the same way: they search your name and ask an AI model.
If the first page is empty, shows a namesake or an old dispute, the decision is made without you. A digital profile is a managed set of sources that confirms your standing, expertise and background rather than contradicting them.
We do not “clean the internet”. We create and secure truthful sources so that they rank at the top and feed into AI answers.
When you need it
If you recognise your situation, the check is either under way or about to start.
Nothing to find
Three mentions in five years and a handful of namesakes. To a bank or a partner, that is as much a signal as negative content.
New market or jurisdiction
Relocation, residency, a company abroad: the checks will be in English, and there are no English-language sources.
Negotiations and transactions
The investor and their lawyers will run due diligence. Better that the search results confirm what you say in the meeting.
Public role
A board appointment, media exposure, speaking engagements. Your profile should match the new role before it is announced.
Outdated background
An old job title, old figures and inaccurate interviews are still online. They get quoted because there is nothing else.
AI answers
ChatGPT and Alice (Yandex) are vague about you or confuse you with a namesake: they have nothing to rely on.
IMG 033:2IMG 043:2What the work includes
The final scope is fixed in the contract after the audit. This is what a project usually covers.
- Search audit40+ queries on your name, company and title in Yandex and Google, in Russian and English.
- Target profileWhat should appear for your name in six months: topics, tone, sources.
- Official sourceA personal website or biography page with photos and a press kit.
- Reference profilesBusiness networks, industry directories, expert databases, aggregator listings.
- Media and expertiseInterviews, columns and comments in business and trade publications.
- Data for AIStructured information about you that AI models draw on.
Often combined with
One task is rarely solved with one tool. These services reinforce the result and are run by the same account lead.
Works withReputation in AI answers
AI models retell the same search results. Once the new profile is in place, we check what ChatGPT, Alice (Yandex), Perplexity and Gemini say about you.
Learn more →
Works withMedia and PR
Interviews and columns in business media are the most durable sources for the first page of results on your name.
Learn more →
Works with24/7 mention monitoring
So the profile we build is not diluted by new mentions and namesakes.
Learn more →How we work
At every stage you see the result and receive a document.
Audit
We capture search results and AI answers and assess every source.
5 working daysProfile and plan
We agree the target profile and a prioritised list of sources.
1 weekCreation
We write your biography, prepare materials and publish on authoritative platforms.
4–10 weeksConsolidation
We hold positions until the new sources are firmly established.
up to 6 monthsIMG 0521:9Checkpoints
We report on what has changed, not on how many pieces were published. Specific targets are fixed in the contract.
IMG 064:3- 8 of the 10 first-page results for your name work in your favour
- English-language search results reflect your current standing
- AI models describe you from verifiable sources
- Biography, photos and press contacts in one place
On this topic
A similar case and an article from the knowledge base.
IMG 0116:10A board appointment
Search results were almost empty: three mentions in five years and an old interview with inaccurate figures. AI models knew nothing about the candidate.
IMG 0116:10What a bank sees before it opens your account: your digital profile through a compliance lens
An unexplained refusal almost always comes down to what the bank found about you on its own. Here is what it checks, and how to prepare in advance.
14 October 2026 · 8 min readRead the article →Frequently asked questions
Can’t find yours? Ask it in your request and we will answer personally.
How is a digital profile different from reputation management?
Reputation management usually starts with negative content and the response to it. A digital profile is constructive work: we build what should be found about you, even when there is nothing negative. In practice the two are often combined in one project.
How long until I see results?
The first changes in search results appear within 4–8 weeks. A stable first page takes 3–6 months, depending on competition for your name and the number of namesakes.
Do I need to give interviews or speak in public?
No. A profile can be built on reference sources, a biography and expert materials without any public exposure. We agree the format together, based on your goals.
Can the profile be in English only?
Yes. For work involving foreign banks, partners and residency programmes, we often start with English-language search results.
What if I have a namesake with negative coverage?
This is common. We separate the two people: sources about you carry distinctive markers (title, company, photo, dates) so that search engines and AI models stop mixing the data.
How do you measure results?
Against checkpoints set out in the contract: how many first-page results for key queries work in your favour, what AI models say, how your English-language results look. You receive a monthly report.
Other services
Tell us about your situation. We reply within one business day.
The first meeting is free and carries no obligation. We sign an NDA before you share any details.